April 29, 2026

Songs That Work Every Time

Songs That Work Every Time

Send us a message The fastest way to learn what’s real in the DJ business is to stack three very different gigs back to back and tell the truth about how they went. We do exactly that, starting with a corporate event where the timing is off, the band is loud, and the “after-party” slot feels like a setup. It’s the kind of night that tests your professionalism, your room-reading, and your ability to deliver without spiraling. Then the pendulum swings to a wedding that hits on every level: str...

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Send us a message

The fastest way to learn what’s real in the DJ business is to stack three very different gigs back to back and tell the truth about how they went. We do exactly that, starting with a corporate event where the timing is off, the band is loud, and the “after-party” slot feels like a setup. It’s the kind of night that tests your professionalism, your room-reading, and your ability to deliver without spiraling.

Then the pendulum swings to a wedding that hits on every level: strong planning, a confident crowd, and a playlist that leans into golden era EDM with the kind of energy that keeps people glued to the dance floor. From there we jump to a rare Saturday birthday party booking that turns into a long, satisfying run of 90s and 2000s hip hop. We also get tactical about DJ content creation, including recording full sets, blending clean audio with crowd sound, and why long-form YouTube DJ set videos can build trust faster than highlight reels.

The back half gets into sales, pricing, and lead follow-up for wedding DJs and event pros. If you’re tired of tire kickers, ghosted emails, and “send pricing” DMs, we talk through a clearer process: share a range, position your work as custom, make the consultation the natural next step, and follow up with value instead of begging. If you got something from this one, subscribe, share it with a DJ friend, and leave a review so more working DJs can find the playbook.

Support the show

RESOURCES & LINKS

Our website. Please leave a review! - https://www.beyondthedjbooth.com/
To book Joe Bunn: https://bunndjcompany.com/
To book Brian B: https://djbrianbofficial.com/
Joe’s Gear Finds on Amazon: https://www.amazon.com/shop/djjoebunn
Brian’s Gear Finds on Amazon: https://www.amazon.com/shop/djbrianbofficial
DJ Event Planner free demo: https://www.djeventplanner.com/signup.php
Brian B's Coaching Options: Https://www.thdjscreativeedge.com

00:00 - Cold Open And Booth Banter

02:17 - Patreon Shift To One Tier

04:21 - Tour Week Starts With Corporate

08:37 - Wedding Win With EDM Crowd

09:41 - Birthday Party Set And YouTube

14:05 - Gig Songs Working Right Now

21:17 - Handling Tire Kickers And Ghosting

26:15 - The Email Script That Books

29:49 - Follow Up Icebreakers That Add Value

34:18 - Sponsor Thanks And Sign Off

Cold Open And Booth Banter

SPEAKER_01

What's up, Boothheads? We back. We are back at it. Another episode for your listening pleasure. Pleasure.

SPEAKER_04

Mega West Baby.

SPEAKER_01

Oh, it's batch day. It's already just coming back. It's a callback to last episode. Yeah, it is.

SPEAKER_00

It's a yacht rock callback.

SPEAKER_01

Season seven episodes.

SPEAKER_00

Good.

SPEAKER_01

I mean, it's it's solid.

SPEAKER_00

The singing voice is not good, but the I the Falsetto I can kind of hit one more time.

SPEAKER_04

Mega Wisp Baby. Yeah, that's good.

SPEAKER_00

Get this guy a contract.

SPEAKER_04

Getting ready for that Miguel concert. Yeah.

SPEAKER_00

Hell yeah, tonight. Anyway.

SPEAKER_01

Well, let's uh thank one of our Patreon members. We got a backroom member to thank. Your boy.

SPEAKER_00

That's a Bun DJ Company soldier right there.

SPEAKER_01

It's the second in a row.

SPEAKER_00

Yeah. Right? Or we had one last time we batched. Who was the uh DeWan? DeWan. DeWan. All your guys are starting to listen to this stuff. We gotta be. Damn. That that I mean, that even shows you we're not even giving them free memberships. We can't be giving this shit away for free. There's too much gold. Patreon.com slash beyond the DJ Boo podcast.

SPEAKER_01

Fayetteville? Is it close? I gotta be close.

SPEAKER_00

There's no T. Fayaville. It's like a yeah, the the double T becomes like a D. Fayetteville. Fayetteville. Ah Fadeville. It's almost like Fadeville.

SPEAKER_02

Fayetteville.

SPEAKER_00

Yeah. That's where your boy J. Cole's from. Okay. Yeah. Shout out Rich Rivera. He's my bilingual DJ. Oh. He's my dog, yeah. Does he give me Spanish music? Yeah. That's my man. Okay. He knows his shit. Okay. Yeah. Yeah. He needs to hook us up with a pack. He really does. Maybe we'll bring him on. Yeah. Listen. Yeah, go ahead. Go ahead. You tell him. You tell him. Two. Wait. I'm not so sure this is true. 29th. 29th and 30th.

Patreon Shift To One Tier

SPEAKER_01

This starts 26th, though. Right, but I'm saying we're not going to be offering the booth crew anymore in two days. So could they still get in on this? They could still get in on this. Okay. If we missed a couple days of prizes, they can't.

SPEAKER_00

Tell them about the Patreon change, Brian.

SPEAKER_01

If you haven't been listening for the last couple episodes, we're making a move. We're switching up the Patreon. We're going one tier only. One tier only. Everything that you can possibly want. If you're already in the booth crew, you're grandfathered in. Nothing's going to change on your behalf until you decide to let it go or whatever the case may be. Or upgrade. Or upgrade. And we encourage you to upgrade. We've been giving away prizes for a couple days at this point. Yep. Three days. You can still get in. Still get in, still get some prizes. But as of May 1st, which is in two days, there'll only be one tier available. There you go. I gotta tell you one more thing.

SPEAKER_04

Make a witch, baby.

SPEAKER_01

Sorry. Oh my goodness. Let's move into story time.

SPEAKER_00

Oh, story time. Let's talk about. You had a three first. I was on a I was on a little run, a little tour last week. Okay. I never left the city limits, but I was on tour. A huge touring DJ like you.

SPEAKER_01

Three different types of events.

SPEAKER_00

Three completely different types. We even made a YouTube video to go along with it. Um of the whole week or of each? Of the three in one. So we basically did three completely different gigs in four days. Wow. We started out last Wednesday, corporate gig for our friends over at Cap Trust, uh wealth management company. Party or uh was this uh it was an awards leading into a celebration.

SPEAKER_04

Yeah.

Tour Week Starts With Corporate

SPEAKER_00

So cock crowd. Um young crowd? Asking. Mixed crowd. Mixed crowd. Male, female, I'd say 30 to 65 year olds. How many people? Um 150. That's a good number. Yeah, yeah. 150. Just employees. Oh, yeah. You know, we ate good. Yeah, yeah. Uh just employees. Okay. Yeah. They had some from all over the country. They I think they have other offices besides just Raleigh and started out cocktails, seated dinner, awards, and then employee house band. Okay. Maybe good. Those are always hit or miss. I'm gonna be honest, man. They were actually really good. Good. Do they actually play or this is just a thousand percent? Now, we think that several of the members are in a band that plays a hundred shows a year called Sleeping Booty. Booty. Not Sleeping Beauty, Sleeping Booty. Booty. B-O-O-T-Y. Like ass. Yeah. Sleeping booty. These names, man. So some of the guys uh we know the drummer for sure. He is an employee, but he's also in Sleeping Booty, and he has the PA. So we were able to play through their PA for the party. Wow, yeah.

SPEAKER_01

Actually, we're okay with that. You had never seen them before?

SPEAKER_00

No, I've I've played with them a million. Okay. We've done a million events too. Oh, beast so sketched out. It was nice JBL like line array system, big big dog stuff. Um what kind of songs are they playing? They did everything from um Paramour to Brick House to Bruno Mars to a good set. So you were the after party or you'll bust to move. Okay. Uh Ice Ice Baby, I think. I was the after party after them. Okay. For 30 whole minutes. That's it. That's it. And by the time they put us on 15, 16 people. No. Ouch. I said, what is Brian B? I got I looked at him and I and he goes, he's just chilling. Like he doesn't even have anything to shoot at this point. Yeah. And I go, what does Brian B call it? And he goes, paycheck. That's right. Yeah, yeah. Hey, hit that button.

SPEAKER_02

Hit that button you got right there. So but on my mic, though.

SPEAKER_00

You gotta do it right. So I'll be honest with you.

SPEAKER_02

We got a stinker.

SPEAKER_00

We had to break out the stinger button for this. We've rebranded it out about two. We got a new brand on it. Shout out Saquon. He branded it. And since he invented the term, he is the recording now.

SPEAKER_02

We got a stinker.

SPEAKER_00

You have to hold out the early. Oh, yeah. Totally. So a bit of a stinker to begin the week, I'll be honest. Uh put me on too late. What do you play for 30 minutes for 16%? I just went. You know, whatever they had not played that I knew worked. Yeah. Party in the USA, you know, whatever. Into the Brittany.

SPEAKER_01

Did you have their playlist ahead of time? I did. Okay.

SPEAKER_00

He laid it on the table like right before they did their sound check. And I know this guy. Like I said, I played with him a million times. He knows I don't want to step on their stuff. And I just they went straight, they never took a break. No. No, they did about an hour and 15 minutes probably of dancing. Yeah. I mean, I don't want to say they had it going on either. Yeah. It was too loud for the room. So most people were retreated into the pavilion instead of being out on the patio. It just it started poorly and then just they put me on for failure. So at that point, you're like, okay, we can turn this around on Friday. Right. And I knew I had a good wedding. I had talked to the couple. I I knew the planner was great. I knew the venue at Donovan Manor was great. They both looked like models, quite frankly. So I knew the footage was going to be great. Yeah. I knew their friends were probably going to be pretty people as well. That's always a helpful.

SPEAKER_04

This was a nice day.

Wedding Win With EDM Crowd

Birthday Party Set And YouTube

SPEAKER_00

It was a gorgeous day. Uh I knew the ceremony was indoors, which is a little more controlled. Yeah. And it just went great, man. Everything was was really great. They were super happy. They were on the dance floor all night. It just popped. All the vendors were great. I've already gotten photos back from it. I've already gotten a video clip back from the videographer. Like it just everything aligned and it was a great, great wedding. Playlist was heavy EDM. Wow. Like more like golden era. I love that. That's my two. I don't like the current stuff as much. No, no. It was golden along. Yes. Yeah. Clarity type stuff like that, but other stuff that I don't play, so we'll probably put that on that banger list. Okay. Can't wait to see it. A lot of a lot of great songs picked by that group. Yeah. And then that led into uh Saturday, which I don't remember the last time I played somebody's birthday party. I mean, on a Saturday, that's a expensive item to ask, you know, your husband for. Especially Joe Bunn. I it was not cheap. Yeah. And the venue was literally across the street from my house. I had played I had not played there in a while. It's called Whitaker in Atlantic. Um, super kind of cool industrial type vibe. I knew this girl a little bit. She used to be in the in the industry, and she said her husband had started this idea of having a big party for her for what do you think, and then kind of dropped the ball. Yeah. So she kind of had to pick it up and take all take over the reins from him. But man, it was like 90s, 2000s hip hop from the get-go. And so early on we played, she had two lists. She had an early night that was more like um Jack Johnson and some R and B Janet Jackson. Yeah. Love Janet. And then it just turned. And how late did it go? We played dance set from she had me booked from six to ten thirty. And I told her, I was like, four and a half hours for a private birthday party is long. Yeah. And she goes, I know. And she goes, and I'm aware of when it starts to die, I'll tell you, let's wrap it. Yeah. And I go, okay. And so six to eight was cocktails and dinner. Like heavy, heavy orders, food stations. And about eight, she goes, What do you think? And I go, let's try it. And I just I I was like, I'm let's just start it easy. Because she had some older songs. And so we started with Dancing Queen and then and then just went.

SPEAKER_04

I think we went to 10 30.

SPEAKER_00

And we went to at about 10 30, she 10 15, she went 15 more minutes. And we went to close, I mean, we either went to 10 15 or 10 30. Maybe she had me booked to 11. I'm not sure.

SPEAKER_01

Yeah.

SPEAKER_00

But she caught it a little bit early, but not really. Okay. And just like the wedding on the previous Friday, not this Friday wedding, I recorded the whole set. Yeah, I saw you posted that. And it did w really, really well. So you're recording that to Serato? There's a camera on the front of the booth in my face, the Osmo.

SPEAKER_01

Uh-huh.

SPEAKER_00

There's that camera right there over my right shoulder. None of these batteries died, that entire four plus. I had that one plugged in. And that one. Nope. Wow. And so they just ran. And then I recorded the whole set to a Zoom recorder. And then I told the editor, I said, give me mostly the good recording out of the Zoom, but give me something out of one of these cameras so you can hear people singing. And so he blended the audio and do that video. Did great. So I have the full video up currently on my YouTube. And by the time this comes out, this one will be up as well. This 40th birthday party with a amazing set of music that you'll be able to see. I mean, I played two and a half hours straight, and that wedding was an hour and a half straight. Right. Of are there some mess ups? Probably. But I mean, you can see the MCing. You can see kind of the reaction of the dance floor. You can hear the crowd reaction. Like, and that video did great for me yesterday. Yeah. For for only being up a day and having a thousand views, that's really good for me. And that didn't happen. And like the comments are like, man, everybody just shows their, you know, their highlights and their instant clips. Like, this is such a great piece of like content. Content. Yeah. You know?

SPEAKER_01

That's awesome.

SPEAKER_00

So and and I shout out to Spinelli. Spinelli gave me the idea. He goes, man, full sets do really well. And I go, because it it's watch time. Right. You know, and people are basically just probably putting it on in the background and doing work. Yeah, there's not a lot to see. I mean, there's there's a couple times where some girls come around and like are dancing behind me.

SPEAKER_01

And now you're not having those copyright issues like you used to back in the day.

SPEAKER_00

Well, you just turn the monetization off.

SPEAKER_01

Okay.

SPEAKER_00

I'm not trying to monetize the video. I'm just going to do it. Yeah.

SPEAKER_01

But you still, like, even if you didn't do monetization. Oh, I don't know. Back in the day. Oh, okay. Yeah. Yeah.

SPEAKER_00

Every once in a while I get an email. Oh, they're sitting playing in you know Asia or something like that. But you know, from copyright stuff. So you start doing that more often, Wolf Saint? I think they need to be, you know, different enough. Right. You know what I mean? Like I I don't I didn't do it on that wedding on Friday. Um, I I just it it was, you know, it had some of the idiom stuff, but it was pretty straight ahead. Yeah. So I don't I think it needs to be kind of special playlists. If I see a playlist and be like, this is kind of different. Right. You know? Yeah. Love that. Anyway, great video. So check out the YouTube videos on my channel. Cool. Let's move into some music. Yeah, let's do it.

SPEAKER_03

Great, finds, great, finds digging deep for the good times. Great, finds, great, finds hidden gems in the rewind.

SPEAKER_01

This category of music for this episode are just gig songs that are working right now. Now, because we were in a rush to get this together, I wouldn't say a rush. We just didn't have it all together. As far as the music, you're gonna add some things to the Patreon of songs that are working. We won't be able to talk about those because we don't have them for this episode. But I'll talk through four songs of mine that seem to be working pretty well in the last couple of gigs I've done. Okay. And then I think I'm gonna incorporate. Um, so I had, I mean, Super Bass is always done really well. I haven't had Timber on the list in a while. Have you been getting that one off? No, but I pull it sometimes just randomly. So I like this mix of it because I would play the beginning of Super Bass straight, like straight ahead. You don't really need to mess with that song. That song's good on its own. It is good. But I needed to get away to go into Timber, and this was a cool blend I found from Adam B, where he puts a chorus or so over uh of timber, the instrumental, with the super bass vocal, and then it goes right into timber. Quick question you can only pull one, starships or super bass.

Gig Songs Working Right Now

SPEAKER_00

That's a tough one. It is tough. I still think super bass. I think I'm starships. Okay. Yeah, because it's kind of got a prompt. Is that they're like hands up and touch the sky, and I'll be like, hands up. Oh, that's good. I don't know. Yeah, I mean they're both you can't lose. No, no. You can't lose. Right. I'm just saying if you could only have one, I still think I'm gonna go super bass.

SPEAKER_01

I'm gonna go starships. Here it is. Little sample. Right into it.

SPEAKER_03

You better go to songbanger here.

SPEAKER_01

Good shit. It's a cool transition. Yeah. Uh so uh, anyways, um the Brian B mix of this might just make its way to the bonus content. Patreon. You playing what what what what you say? You playing any of that? No. Dude, you need to be playing that too. Really? It's going off. Bring back Darulo. Yeah. This one is the Darulo. This is the OG version.

SPEAKER_00

I think he stopped saying his name in songs finally. Maybe he just fell off. This is the OG inspiration of that.

SPEAKER_01

Hide and seek. Yeah. Image and heap. Image and heap, yeah. Uh, I know I told you I'm not a big tech house fan, but if this one definitely works, tech house. It's good. Okay. All you need is the chorus. Right. It's a quick one-minute hitter. This is the thing along. You don't want to get too heavy yet. Right. Ooh. Literally. It's an intro chorus. Are you out of it now? I'll play one. Let's roll. Now I'm gonna bounce out. I'm out already. Like, I'll just play the outro. A mix is quick. But like, you don't all you need is that little hit. Yeah. Everyone knows that chorus. No one's gonna care about the verse. The verse is do cute. Or when he says Jason. So if I'm in a if I'm in a house set, this is the one I play. But dude, mainstream sets, you can definitely get away with what you say. You need to bring that up. This version? Uh no, this isn't this isn't what you say. Right.

SPEAKER_00

I know, I know what you're saying, but you but you can bring back Darula.

SPEAKER_01

Bring it back.

SPEAKER_00

Give it a shot. Do you um do you ever play that one? Um uh uh one, two, one. Oh, yeah, yeah, yeah. That one I haven't played in a while. I played that. I'll bring it back. Okay.

SPEAKER_04

Jason DeRulo. Y'all remember when he was beating people up?

SPEAKER_01

I don't remember that.

SPEAKER_04

People kept calling him Trey Songs.

SPEAKER_01

Oh, geez.

SPEAKER_04

Look into it.

SPEAKER_01

Jeez. Disco Dom. Okay. Anything that guy puts out, his money. Okay. Even if it's a share song, even if it's a share song.

unknown

Wow.

SPEAKER_01

Great sing along. I've been playing it a lot during uh walk-in. Okay, here we go.

unknown

You're gonna be the normal one. Do you believe me?

SPEAKER_01

It's not all, it's not too heavy. Yeah. You'll walk in with your little teeth or champagne bottle. And you get a little bubbly.

SPEAKER_00

Do you be find your way to your table? I look over and Brian B is just rocking. I feel like it's gonna be good 90 by here. It's a good vibe.

unknown

Strong.

SPEAKER_01

Anyway, that one needs to be in your rotation. Definitely need to add that. Dude, Cher's like 80. She is. Isn't that crazy? Yeah. I was trying to think if there was any other Cher song you'd be playing outside, I believe. This is like the only song, right? What else? That's it for me. That's it. Yeah. That big career. One song. Oh, if I could turn back time, but that's you fucking turn back time. Have you ever tried that? No. Neither. I feel like you're the one that would be too much. I feel like you're the one that's just. That's a step too far. That's a step too far for me.

SPEAKER_00

She had her ass out in that video. I do remember that.

SPEAKER_01

Yeah, that was the that was where the did she wear those nets? The nets?

SPEAKER_00

Yeah, but I think she had her ass out. I think you're right. There's some cheeks. I don't think she's got hands. She ain't got hands. There's no way. I think she's got a long back.

SPEAKER_01

I've been playing this one too. This is a good way to like cross over from like mainstream hip-hop to house. Okay. This is uh DJ got us fallen in love. I do play that. Another Adam B blend, so good with loot. I think you like it. I like it too because it's uh transition edit too, so it goes into the original loot.

SPEAKER_00

Shout out, Adam B.

SPEAKER_04

Don't dance, dance like it's the last, last night of your lifetime. Don't get you right.

SPEAKER_01

Yeah, I like that. And again, you don't have to play very long of it. Just getting into house from like mainstream stuff. So how much longer would you let it ride into losing it?

SPEAKER_00

Just a little bit? Oh, yeah, maybe another 40 seconds, minute, of course.

SPEAKER_01

Okay.

SPEAKER_00

Roll out. Yeah, I'll drop some of my stuff in the Patreon along with the others for this episode. Okay.

SPEAKER_01

All right, there we go.

SPEAKER_00

We got questions of the day.

SPEAKER_01

They're kind of related. Question of the day. Uh we'll go with Kevin Nichols. Uh I'll read this one, you read the second one. I get tire kickers, or I get tired of all the tire kickers who only want to make a decision based on price. I find if I push too hard, they ghost. Some, if I don't give pricing by the second email, they ghost. All I want is a phone call. Double exclamation mark. How do I get them on a call? I miss the days of face-to-face meetings, Kevin Nichols via Instagram. And question two.

SPEAKER_00

Celos. Go ahead. Celos is getting mad questions in here. I guess because he's a Patreon member. Patreon member gets a little gets a little bumped.

SPEAKER_01

Yeah.

Handling Tire Kickers And Ghosting

SPEAKER_00

Uh question two, I'm looking for ways to follow up with initial inquiries. IG DMs, price kickers, basically. How can I escape escape being left on seen or read? What are your icebreakers? Instead of saying just wanted to follow up or just checking in, etc. You want to hit Kevin's first? You go for it. Yeah, back it up. Uh thank you. Um man, this is tough because everything that we know and every, you know, um, I guess uh survey that's done or the research done by people like the knot or wedding wire and people like Allenberg and people that we listen to are now saying, you know, this is a generation that that demands instant um access to information, right? And so I'm I'm pretty much when you inquire, now it's not on the website, I've said that before. I don't even think we have starting at whatever$3,000. But when you inquire with us about a wedding, you are going to get a hidden link to a website page with our pricing. Unlike Brian, it is very package based or a la carte based. It's all right there on that hidden link. That email response. With that hidden link does end with the question can we have a DJ contact you to set up a consultation? Now that usually leads to A, a yes, a B, ghosting, or C, it's out of our budget. Those are pretty much the only three directions it can go. So I'm not going to sit here and say I don't get ghosted. Right. Uh I'm, you know, some people don't want to say it's out of their budget, so they just ghost, right? Um there are trickles, drips, whatever you want to call them, automations to try and follow up with these people, make get them to resurface. Sometimes that happens. And and if I had anything to say to Kevin, it's it's you have nothing left to lose by following up 10, 12, 15 times. Who who cares? If you think they're already gone, I I basically, you know, we'll have the follow-up sequences drip until they tell us, you know, we either book somebody else or stop. Fuck off. Right. Exactly. Um or hey, we you know, we went on vacation in Europe for 30 days. Like now we're planning our wedding again. Like I I I just don't see the the harm in following up if you especially if you think you're already ghosted anyway. So uh I I don't know. I mean, I think you're gonna have a completely different take on it, but I mean I I I I'm just curious.

SPEAKER_01

What do you what are you what do you where are you on this? Hit the slide two because I actually wrote it out, which is way better. Okay. Oh, you wrote this is my coaching advice. Okay. All right. I think you're trying to convince somebody who's actually shopping to behave like somebody who's hiring. Okay, and to me, those are like two very different people. You know, a shopper wants numbers where a client really wants someone to guide you. And so when someone says, send me your pricing, they're not asking you how to work with them. They're asking you whether you're the cheapest option on their spreadsheet. And so the truth is, is that that type of person was never going to get on a call with you anyway, 90% of the time. That's what I've found.

SPEAKER_00

Okay.

SPEAKER_01

So you didn't really lose them because you never had them to begin with, you know? So to me, the the um the question isn't like how do I force them on to call? The question is how do I position myself so that the right people expect the call? And that comes through the way that you leave content, the the stuff you're dr you're putting out there, your marketing material on your website. Hopefully you're you're driving them to understand what it is that you do, what makes you different to justify whatever price they throw out there.

SPEAKER_00

So you're saying, just I want to clarify this, you're saying that the the hopes are by the time they get to you, the value, because you're a big value guy, has already been proven with referrals from the venue, referral from the wedding planner, social media content where everybody looks like they're having the time of their lives. Yeah. That I don't want to say it doesn't matter by the time they get to you what the price is, but they're already pre-sold.

SPEAKER_01

In a sense, yes. And I also do that in the way that we send the email. I'll I'll literally copy and paste an email that we'll put on the screen here, where this is literally why I say this is my intro email. It literally says subject line, we're available if we are. Yeah. I say, hey Sarah, thanks for reaching out. Good news. We still have your day available. Everything we do is custom. I give them the range again, even though this is on our website. Our services fall between three to six thousand, just spending on the scope of the event. Click here to schedule a time for us to chat that takes them to my Calendly. To you. Uh yeah.

SPEAKER_00

And this this is for your multi-opera.

SPEAKER_01

Yep, for the multi-opera. You can talk through your event. I can usually give you a quote on our Zoom, and I'll follow up with a written email proposal as well. So by doing this, I feel like, first of all, it filters out people who are price shopping because if they don't fall in that range, they're probably not going to continue on. It also shows you how I work, that everything is customized, that we're going to get on a call. And it keeps the call as part of my process to get the information that you're asking for, which is an actual quote on your event.

The Email Script That Books

SPEAKER_00

Quick question. Uh two things. One, how many of these do you think you do a week? Consults? Yeah, for your people down there. I mean, just average. Five, five, five. Five, six. And then how how long do you think they last? 30 to 45 minutes?

SPEAKER_01

Oh no, those calls? Yeah, 30 minutes.

SPEAKER_00

Okay.

SPEAKER_01

30 minutes. I usually schedule it for an hour. I'm done in 30, though.

SPEAKER_00

Yeah. Okay, I'm just curious. I mean, there's because it I mean, because you're still doing sort of what people are saying, which is you're at least giving a range. I'm giving a range. Because the old school mentality, and we never follow this doctrine at all. The the the you know, the OG guys that came before me, came before you were very, we're not gonna give these people a price until they get on a phone call with us. I think that's an era has left the building. Right. Yes? Can we agree on that? Right. I agree. Yeah, yeah. I rarely do a phone call, ever. Like it's it's no, I'm saying Zoom, phone, whatever. Okay, but the era of we're not gonna give you any pricing until you get on a phone call or a zoom with me and let me explain the value of what Joe Bunn does.

SPEAKER_01

No, totally. Yeah, I I'm saying that era arranged at minimum, at minimum, has to be out there. Right.

SPEAKER_00

Okay.

SPEAKER_01

That's and and I have it in two places. So like this shouldn't come as a shock to somebody who's looking at our stuff because it's on the website as well. If we've read it, correct, you know, but you never know. People are quick, they're on the Instagram, they're not really looking at the website. So that's why.

SPEAKER_00

So this initial inquiry shouldn't be like immediate stupid shock.

SPEAKER_01

Yeah. I'm not begging them to talk to me in this email. Yeah. Literally, I'm just saying this is how we work.

SPEAKER_00

Yeah.

SPEAKER_01

And if you want to join us, and and I will say, I rarely ever get ghosted when they book a call. I'm not getting, in fact, because I I require the cell number. So guess what? I'm texting them if they don't get on. Yeah, I've had that happen a few times where they thought it was a phone call, even though the Zoom link's there and everything. And they jump right on. I mean, I can count on one hand in the last three years where I've been ghosted on a meeting. It just doesn't happen. Right. Because I'm very clear about how we work. And it does.

SPEAKER_00

Do they sometimes not turn their camera on like if they look ragged, maybe?

SPEAKER_01

Uh sometimes. Yeah. Yeah. I mean, it's rare. It's rare. Right. It's maybe I had one the other day. But she booked. Didn't matter. She just got bumped from the gym. Whatever. She's ragged. Yeah, probably. Um, you want to hit uh Kevin's? I'm sorry, not Kevin's, uh, Celos's. Go ahead and or you want me to talk about it first and then you go? Yeah, I'll talk about it.

SPEAKER_00

Yeah, yeah.

Follow Up Icebreakers That Add Value

SPEAKER_01

So to me, like if you're getting left on scene, it's probably because, again, the follow-up doesn't change the conversation. So it sounds based off of your own words that you're kind of repeating yourself a lot. Like, I just want to follow up, just checking in. So, what I would suggest is follow with some kind of like extra bonus value. So, I usually try one of like these three things. I either I try to lead them uh rather than chase them. So I'll say something like, Hey, um, 10 minutes before dinner and dancing is like the critical moment for um getting the dance floor full. I'd love to. Yeah, in the follow-up chain of so instead of me saying, hey, manual, manual manually. No, no, no. This is in the sequence automation. But what I'm trying to do is say that, hey, I have a different point of view of what I think is important for things. I'm not checking if whether you're give this to the other DJ you're talking to. I don't give a shit, right? Yeah. I'm just letting you know that this is what's important to me. So I'm kind of saying that I'm a professional. I can give you some info information. Sometimes it's curiosity. So I'm either I'm trying to lead them to show them that I'm like uh a professional that knows what I'm talking about. I'm either trying to spark some curiosity with a question that might be something like, uh, hey, I saw you're getting married at such and such. Now, this would be a manual thing. We have one of them where it's like at a venue, there's there's the signage is a little difficult. So if you're planning here, this is something I would recommend. Where there's three different places where you have to set up gear, like I'm happy to share with you any thoughts on this that might apply. So I'm educating them again. Yeah, where you've been there, you know the place. Yeah. Would you like to hear more? Schedule a call. Even if you don't book me, happy to give you away this information. Now, obviously, I'm trying to get them to book at that point. And then the third one, which is kind of a rare one, I don't use this much, is but to create scarcity. Like, hey, um, you know, we only have six DJs left on this date, or this date's a popular one. Just want to encourage you if you're still looking for entertainment, um, this is the time to jump on a call because we're probably not going to be available much longer. Damn, good stuff. So, like, those are my things, very similar to Kevin, that you're trying to, in one sense, you know, not chase them, uh, or at least not chase the people who are browsing. You're kind of like, you're starting to design kind of this process for people who are buying. That's what you need to do in your replies and in the ways to to uh get rid of these tire kickers.

SPEAKER_00

I mean, listen, man. At the end of the day, you're not gonna book every show. No, there's a lot of DJs out there, there's a lot of weddings happening. I I firmly believe that I'm I book the ones that genuinely want me. Yeah. Right. And I think I'm okay losing shows now. I don't like it. Yeah, you know, and I'm sometimes it'll be a streak of like th three in a row or something on, and I'll be like, damn, Randy, we're killing it today, you know, like and and and we always follow up. Hey, you know, no problem, just curious why. 95% of the time budget, money, yeah, money. And so we either didn't do our job, you know, prov proving the value of of the service, or that they just don't have the budget. Yeah, they just don't have the money. Yeah. And and that's the you know, I hope I my hopes are that they still get somebody decent, yeah, you know, and that they don't they don't go to the bottom tier. Yeah. Um, I don't know. There's sometimes you just can't salvage people.

SPEAKER_01

I used to be of the mind that, hey, if they didn't have a uh big budget, I would try to educate them why this is important. Yeah. And then I'm like, you know what? Any money they're putting towards this is real money. Yeah. Like, if they don't have it, that's that's that's fine. That's okay. Yeah, you know, it wasn't meant to be.

SPEAKER_00

Right.

SPEAKER_01

There are, I think I told you, there's I did a uh uh for a talk at the nays thing. I looked at how many wedding applications there were in Wake County. Oh, yeah. I I can't remember the number now. I honestly don't remember. It was nuts. It was a crazy number. Yeah. And at most, we're working what 50 to 100 shows. Let's just call it. I mean, you need more because you got a multi-op of people to feed, but let's just call it 500 shows. I'm just throwing out a number. That is still a speck of the overall amount that's tens of thousands, wasn't it? So to think that you have to book every show is kind of a scarcity of mindset that you're never gonna get the other, you're not gonna fill the dates. You're gonna fill the dates, trust me. But you gotta be putting your stuff out there of what makes you a little bit different, especially if your pricing is out, you know, a little bit above everybody else. It should already be uh, oh, I get why they would be more.

SPEAKER_00

Right. How do you prove that? Right, whether it's from social or referrals or whatever. There we go. Good stuff. Let's wrap it. All right. So so we want to thank you guys for listening. As always, we appreciate you and we appreciate our sponsor, the one the only DJ Event Planner, which is the CRM that I use and Brian uses, and Jan I uses to book shows. And um we just appreciate them. DJEventplanner.com if you're looking for a CRM. Thanks, guys, and we'll see you on the next one. See ya.